Sunday, January 31, 2010
Best creative blog battle
Not too sure how this happened but the battle is on between the Idea Bakery and Mike and Phil to discover who has the best creative blog.
If you'd like to vote for the Idea Bakery please click here or press the flashy pic to the side.
Thank you
Thursday, January 28, 2010
get up and go
It's grey and grumpy outside, the alarms on constant snooze but it's time to get up and face the crammed tubes, cold winter walks and long dark days whilst along the way make some good old adverts. It's January and maybe those new years resolutions didn't quite go to plan (cue. cupcake, nom nom nom) and perhaps the client still hasn't raised their budget. But still there's a willingness to learn, create and inspire, with big adverts still making its way out of industry meetings and even agencies rebelling against the credit slum.
Take Iris for example, with there big bold move to employ 57 new people and to make their mark in such gloomy times. I like the balls they have to pr their company in this way and whoever signed it off.
It is lovely to think that despite and the gloom and doom, great work is still getting filtered through and creative conscious isn't forgotten despite budget. In any case it forces people to think more creative. For example, take Sid Lee. Formed in the 90's recession a few talented graduates couldn't land jobs so decided to set up their own company. Ten years later, they are producing top notch work for well regarded brands.
But under all this success. There has to be personal internal motivation. People don't win awards out of luck or politics alone, but because of sheer god damn hard work. So this leads me on to why work in an industry that can eat you up and spit you out, that's if you ever become appetising enough to eat in the first place? So what are your reasons? Enter in the poll opposite.
Take Iris for example, with there big bold move to employ 57 new people and to make their mark in such gloomy times. I like the balls they have to pr their company in this way and whoever signed it off.
It is lovely to think that despite and the gloom and doom, great work is still getting filtered through and creative conscious isn't forgotten despite budget. In any case it forces people to think more creative. For example, take Sid Lee. Formed in the 90's recession a few talented graduates couldn't land jobs so decided to set up their own company. Ten years later, they are producing top notch work for well regarded brands.
But under all this success. There has to be personal internal motivation. People don't win awards out of luck or politics alone, but because of sheer god damn hard work. So this leads me on to why work in an industry that can eat you up and spit you out, that's if you ever become appetising enough to eat in the first place? So what are your reasons? Enter in the poll opposite.
Wednesday, January 27, 2010
Tuesday, January 26, 2010
Tuesday, January 19, 2010
Monday, January 18, 2010
Wednesday, January 13, 2010
Homemade
so this is it. We can finally show you the first piece of work Cate and I did here at HS&P. It was a campaign called Honda Homemade and included press and a dm pack to promote Honda now being made in the right here in the UK. This also isn't just a clever CGI or photoshop image but was lovingly hand stitched and so is actually authentically a homemade advert in itself too. Take a look below at a sample of the press which now sits right outside our office floor.
whistle while you work
A rotating kitchen
thats right. Literally a rotating kitchen. A strange concept but highly addictive viewing.
This installation is by Zeger Reyers and is part of the exhibition Eating the Universe at the Kunsthalle Düsseldorf, Germany. It will keep rotating slowly till February 28th 2010.
This installation is by Zeger Reyers and is part of the exhibition Eating the Universe at the Kunsthalle Düsseldorf, Germany. It will keep rotating slowly till February 28th 2010.
rotating kitchen from Zeger Reyers on Vimeo.
Labels:
Dusseldorf,
rotating kitchen,
Zegar Reyers
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