Saturday, September 27, 2008

Top Brands

We have to think of ten brands which will eventually go to 6 or 7 for our portfolio. Here are our suggestions so far... What shall we not touch with a barge stick and what shall we tenderley love for 6 months? Or if anyone has any other suggestions for brands/services/products etc let me know!

We have already had advice that we are choosing too many luxurious brand names. We need a good mix to show strength in all areas and some brands already have great creative work that would be hard to top. What do you think?

1. Oxford English Dictionary ( which we re developing from my first press ads)
2. BMI Baby service aeroplane
3. Yakult
4. Pie minister, see
5. Aston Martin
6. A Band- Maybe advertise an up and coming band as a brand
7. Crayola
8. Corona Beer
10. Science Museum
11. Schuh ( shoe shop)
12. Bourjous (women's make up, french brand in UK)
13. Royal Bank of Scotland
14. Skype (internet phone service)
15. Virgin Radio
16. Canderel
17. Gu puddings
18. Jacob's Crackers
19. Piz Buin (sun care lotion)
20. Green and Blacks Choc

Wednesday, September 24, 2008


Firstly, i have a team!

Secondly, I have been emailing agencies today for guidance or useful contact to mentor my work. Give feedback etc. Not looking for placements but just someone to send regular scamps to and tell us to scrap it or develop it.

So, if any one ever reads this that is in the industry and has any useful emails or contacts or knows anyone that wouldnt mind a few emails a month saying "what do you think" then please email me.

I would post all my work on here but from reading other blogs I'm not sure its a great idea, i think i should remain fresh and anonymous... what's everyones thoughts on this?

Monday, September 22, 2008

Saturday, September 20, 2008


I need a blumin good book to read as i have just finished The Green Manifesto by John Grant. I actually enjoyed it, good case studies which brought the theory to life. So... Any suggestions?

Monday, September 15, 2008


I received some good news yesterday... I have been chosen to attend the next workshop stage at Iris, who hold a graduate placement scheme! Wooo. Check out the link to know more of exactly what I am on about!

Saturday, September 13, 2008

Im so green with envy

I'm very annoyed that i cannot attend any of the dates above for greengaged series of lecures at the London design festival! Dammit,part time work! But if anyone goes. Can you please take lots of pics and tell me lots of green design information.

kind regards.

Friday, September 12, 2008

Electronica Portfoliola

i'm starting my own digital portfolio. I thought it was about time i started learning dreamweaver and flash. I have an idea for a interactive portfolio, but as you might be able to tell, it may take a while for me to complete this project! But iam determined to have a sparkly website by christmas!

But what do we think... Is the digital portfolio the way to go? Or is it like post vs email scenario? You just can't beat a good parcel!

Wednesday, September 3, 2008

Hello.. Is it me your looking for?

On my quest for a partner, i have been confronted with maybe a dilema. Shall i go for a girl or a guy?? I know it may sound trivial, but which is the best combo? The advertising industry seems to be dominated by males and a strong female team might be the most employable approach. But then, we all know what girls are like, they let politics get in the way of work. Where as an all boy team might be more desirable as they have that blokey attitude and things seem like less of a constant dog fight. Or is the mixed team the best, a bit from both worlds being able to contribute to briefs from both genders views.

However, i am sure there will be those that argue, talent comes first, but i cant help thinking, that the team structure is probably one of the very first impressions you can give to an agency. Is there a current trend in combinations?? In your experience who make the best teams?

But for now, let Lionell entertain you....