Saturday, December 22, 2007

It's christmas.

cor blimey!! havent had time to blog because ive been busy at work- retail madness.. so ive uploaded some pics of londons visit to the design museum,wk and the tate.

The exhibition i found most inspiring was Matthew William's 10 years in fashion. Nice to see such a vibrant collection and from someone british. Matthew Williamson is a unique success story within the British fashion industry. Ten years after setting out on his own as a fashion graduate in 1997, he now has a store in the heart of Mayfair, his collections are worn by celebrity clients including Madonna, Gwyneth Paltrow and Sienna Miller, and he is Creative Director at Pucci. This overview presents his most iconic designs and deconstructs the process behind his work, illuminating his distinctive use of pattern, print and colour.

In the Tate we didnt really get as inspired but we couldnt miss the massive crack in the ground floor!Colombian artist Doris Salcedo has sent what looks like a bolt of lightning more than 500 feet across the floor of the Turbine Hall.
The work is the first in the Unilever series of commissions inaugurated with the gallery in 2000 to interfere with the building itself.The artist aims to draw attention to racism and the divisions in society. "Its appearance disturbs the Turbine Hall in the same way the appearance of immigrants disturbs the consensus and homogeneity of European societies," she said. Interesting.....

Overall jolly good day, hopefully many more visits to london to come. Its a real eye opener, and i cant help but feel more and more motivated every time i go there


Friday, December 21, 2007

A last minute thought

Came across this on the old t'internet:

I think it's a brilliant idea, love how interactive it is and how it's creating emotional and impactful connections with the "lastminute" brand. I think it would work perfectly, depending on what people write of course. I zoomed in on it and as expected did find a comment that I'm sure wasn't the kind of thing they were hoping for!


Thursday, December 20, 2007

Let us in!

On Tuesday we took and trip to London and visted Wieden and Kennedy, for a book crit with the lovely Ida Gronblom and Fabian Berglund, pictured below, (well sort of! To get noticed by W&K they stuck life-size photos of themselves pressed up against the outside of their windows to show how keen they were to get in. Pretty cool hey!)

The agency itself was an eye opener, as was the feedback from Ida and Fabian. It was a great exeperience, that got our creative juices flowing even more. And as if that wasn't enough, on my return I opened up last week's Campaign only to find that W&K had been voted number one in the 'Top 10 best agencies to work for', "Wieden & Kennedy seems to have it all. If you work there, you can contribute to some of the best advertising campaigns in the world, and it has a reputation for treating its staff with respect. There's a knitting class, "Thirsty Thursdays", a generous pension scheme and free language lessons. Trendy offices near Brick Lane complete the picture." Knitting classes and free language lessons, let me in!

On the way back I saw my first Digital Escalator Panel, (an IBM advert for the genographic project) on the Euston undeground. Having heard a lot about them it was good to actually see one in reality and notice how they seem to grab people's attention a lot more than the usual static posters. But I wonder if this will last forever or is this because DEP's are still a novelty?


Friday, December 14, 2007


Yesterday we had our last presentation of this semester before christmas. It was with a lady from Oakwood Dc company in Bristol. She set us a brief to sell the cars the movie toys in a young boys mag. Unfortunately the Mattel client didn't turn up. It was a challenge not firstly because for the last 2 years we have been aiming ads at mainly adult audiences but also how to effectifly illustrate. Overall i was impressed by what people produced but it was hard to pull in our ideas to fit the clients exact needs and not just be creativly clever for the sake of it!

Ive put a pic below of esther from Oakwood and a team presenting.


Wednesday, December 5, 2007

A night in the life of an illustrator.

As you can see i've been slogging away in one of our illustration module for our car brief. I had lots of fun experimenting with pastels and markers and the different effects you can do. However i don't think id have the patience to do all our scamps to the same standard! Sorry Nikki! But i defiently admire how much time goes into illustration now...

Tuesday, December 4, 2007

The ups and downs of a day!!!!!!

The last few blogs, Ems and I have spoke of how inspiration can be found anywhere, and lately,(since doing this blog and the intensity on the course increasing more and more by the day!)i find myself constantly looking around for my next form of inspiration! so imagine my dissapointment when i am confronted with this!:

Yes, I know, tragic isn't it, of all the beautiful and wonderful words in the English language and this is the best they can do!

Oh well, its lucky i then persisted to carry on down the street, and later came across this:

Now the photo doesn't do it much justice, and to be fair it wasn't anything spectacular as such, but it was different, and it caught my eye, and sometimes, on a cold, miserable Tuesday evening, for me, that is enough!
It was a simple advertisement for a jewellery store, projected onto the pavement in front of the store. It was dark, and I don't know what I was doing, I must have been looking down at the pavement or something, and then this bright thing appeared on the floor and started moving around, just really caught my eye. Another good example, of simple advertising, that is slightly different and thus effective, making up for the previous injustice of the day! :)


Mixed messages

Work experience hunting just seems to be an impossible tricky task. We keep getting told different messages, Some say be creative and grab there attention whilst other agencies want a simple email. Either way i think its just down to personal preference. But the problem is we dont know them personally to know there prefernece! I think luck has a big part to play too! This article sums this dilema up!:


Saturday, December 1, 2007

Snapshot of creative thought.

friday I visited the thrid year graphics and illustration exhibition opening night at the Art Gallery in Cheltenham. As you can see there was a very good turn out and overall a good exhibiton of work shown. Below are a few of my favourites and ill take photos of the postcards of the best ones and post in my next blog. Each student had to take anything they found in the museum and interpret them in there own way. This could be from works of art, sculptures, or even down to the sign for the toilets! Each had a very different interpretation of the gallery. My favorite had to be the illustrations shown below just because of the comedy and great style. The best graphics included a Window Ledge allotment where you could make the watering can and grow a variety of veggies all on your window seal apparently inspired by the geological maps in Cheltenham. Overall nice to see the other talents at our uni and it just shows you that you can get inspiration from anything!