So Here's a little glimpse of a project we did for Honda. We were briefed to come up with a new creative DM pack to display the whole Honda car range and brand. The Idea- "Inspiration is everywhere". Inspiration for making the cars often came from looking at the world around you rather than just staring at a blank piece of paper. We commissioned Hattie Newman to come up with these gorgeous paper sets to which would home the cars. Each set would fit with the characteristics and personality of the car and each set also tells a small story about other Honda products and antics.
There will be a making of video to follow showing the final shots.
2 comments:
Would be nice if the dm was a pop-up card.
yeh that would be lovely! it also looks great stop animated on the video which i will post up soon once i have permission.
Post a Comment